Marketing writer competencies

Marketing writer competencies

In this post, you can ref competencies needed for Marketing writer position. The standard job competencies include knowledge, skills and abilities (KSA model).

Apart from that, you can ref a job qualification also contains other elements such as education, experience, license, qualities, training courses, physical requirements, degree or certificates…

I. Job qualifications

You can find out competencies from standard job qualification below:

         1.            Bachelor''s degree, preferably in Journalism, English, Public Relations or related field from an institution accredited by an accrediting agency recognized by the US Department of Education.

         2.            At least four years of experience as writer, editor or assistant editor or similar position writing for online properties. Excellent copywriting and editorial skills with expert knowledge of SEO and SEM principles.

         3.            Experience in organizing and writing reports and presentations. Able to interact with employees and clients of all levels, especially those in a leadership position.

         4.            Proven educational or administrative experience in solving complex problems for individuals or teams. Experience with analyzing and identifying the strengths and weaknesses of options and exercise critical thinking, problem solving, and judgment skills.

         5.            Able to work independently with minimal supervision while maintaining high level, quality work and output. Proven record ability to work in a fast-paced, dynamic, results-oriented environment.

         6.            Interacts in a cooperative and professional manner with others. Past history of developing constructive and cooperative working relationships with others and maintaining them over time.

         7.            Efficiently and effectively utilize a personal computer and related software including departmental specific software, Microsoft Office and the Internet.

         8.            Proven track record of project completions.

II. Key skills employers are looking for

Below are top 7 skills/abilities that every employers are looking for, you should pay attention to them:

1. Adaptability/Flexibility
2. Dependability/Reliability/Responsibility
3. Teamwork
4. Positive Attitude
5. Professionalism
6. Willingness to Learn
7. Communications Skills